Personal website

Personal website for one of Warsaw’s English teacher.

About Project

Personal branding (including online presence) is essential in today’s digital world. Jakub Adam Kałus, the owner of the British Study Centre, asked me to create his first Personal Website.

Business value

It is the company’s first website, which was supposed to have only promotional value. The company owner did not expect the IT product to increase economic profits. The website was only intended to improve his business processes and business value:

improve contact with clients
improve the presentation of the company’s offer
improve the booking of appointments with clients

Therefore, I instructed the owner of the company to develop an MVP to test his first online service and collect customers’ feedback on the new product. Thanks to that, in the next step, together with BSC, we were to start implementing a more extensive version of the system.

Goals

Due to the need to implement the MVP, I instructed the owner of the company to implement the website with ready-made market solutions such as:

Using CMS WordPress
We resigned from using professional IT services of external companies. Thanks to the ready-made CMS solution, all content changes or graphic changes could be done by the business owner himself.
Using the free WordPress Theme
To quickly build a graphical user interface (GUI), I used the free Authentica theme from a Serbian company Themes Kingdom. The Themes Kingdom is, in my opinion, one of the best responsive, minimalist WordPress themes that exist on the market!
Using an off-the-shelf online booking system from an external supplier
To book and pay for online meetings, I used an off-the-shelf solution from Bookero. This company provides a WordPress plugin and an external system for managing bookings. This booking system is a great technological solution of a Polish company that costs as much as a cup of coffee a month!

Conclusion

Cooperation with BSC involved basic IT support to launch the website and minor graphic work. I consider the project one of the most valuable in my entire portfolio. The completion of this IT product confirms the principle that I follow as a designer when designing complex IT systems and simple personal websites. The principle is that “the simplest solutions, assuming the least number of assumptions, are the best.” PS, check what Occam’s razor is (it is an essential rule in design and business). Also, please read an excellent article on Lean Startup methodology. These valuable articles will help you in the design of IT products.

Check out more.

Read more case studies of my designs and check the success stories of my clients:

LANDING PAGE FOR LEAD GENERATION

Landing page built in just 24 hours based on a no-code app. Zero lines of code. Purely creative.

LANDING PAGE

Simple one landing page built on no-code app Webflow to lead generation campaign.

PORTFOLIO WEBSITE

I designed and launched a new portfolio website for Heart&Brain using No-Code tools!

CYBER SECURITY APP

Product Discovery, Product design, Prototyping, developing Design System, and many more... Check out my latest startup project.

Swipe and click …

let's work together.

Let’s create something that makes you stand out, together.Drop me a line to talk about your project dream.

let's work
together.

Let’s create something that makes you stand out, together. Drop me a line to talk about your project dream.

let's work together.

Let’s create something that makes you stand out, together.Drop me a line to talk about your project dream.

Make Digital Products since 2016. To create digital world simpler, smarter and more helpful for users people.